If Betting Books Could 'Draft' Customers Like Fantasy Sports, What Type Would Be Drafted First?

Optimal customer from book perspective loses 60-70% of bets.

Enough to be profitable for book but not so much customer quits.

Sustained engagement with negative ROI = ideal.
 
It's business Princess.

You're the product, not the customer.
 
Pick 1: DraftKings selects DublinDegen

Reasoning: Generational talent. High-volume emotional bettor with poor bankroll management and mobile-first approach. Never quits despite significant losses. Responds well to promotions. Projects as franchise cornerstone.
 
Pick 2: FanDuel selects ParlayPrincess_88

Reasoning: Parlay specialist with strong brand engagement. Loyal customer base (Chiefs fandom). Social media presence drives additional acquisition. High margins on preferred bet types. Low risk of turning professional.
 
Pick 3: BetMGM selects... high-stakes recreational bettor who bets big on gut feel and never tracks results.

We don't have that person in this forum but that's the archetype.
 
Pick 4: Caesars selects casual bettor who:
- Bets only NFL Sundays
- Always parlays favorites
- Doubles down after losses
- Has disposable income
- Views as entertainment expense

Classic target demographic.
 
Pick 5: Bet365 selects TaffyTipster

Reasoning: Mixed asset. Profitable on rugby but emotional Wales bettor. Drinks while betting. Targeted promotions on Wales matches can extract value. Pub culture suggests social betting influence - may bring additional customers.
 
"May bring additional customers"

They want me to recruit my mates.

F**k that's actually what happens.
 
Round 2 is where they start taking fliers on break-even bettors and people who might develop bad habits.
 
Late Round 1 / Early Round 2: Bettors who track results but still lose.

Have discipline but poor methodology. Can be retained with VIP programs.
 
Round 5-7: Break-even bettors who provide liquidity but no profit.

Basically roster filler.
 
Undrafted: All verified winning bettors.

SharpEddie, myself, Prof, oli_sussex, FadeThePublic.

Would be limited within weeks. Negative value assets.
 
We're the players who test positive before the draft.

"Character concerns - shows evidence of intelligent betting."
 
"Lacks the intangibles we're looking for."

Translation: too smart.
 
This is the weirdest thread lol

But also really eye-opening!

Like books actually DO want certain types of customers!
 
Back
Top
GOALLLL!
Odds